SELECTING CORRECT FOUNDATION FOR YOUR SKIN TYPE
PART 1
On a daily basis I meet women who are reluctant to wear makeup, in particular Foundation.
The main reason they give is that it looks like a mask.This is mainly because a large number of women wear the incorrect shade foundation and powder for their skin tone.
The first rule in purchasing makeup is… it should be sold only through consultation.The person selling should have some training in the beauty industry and a makeup trial done before purchase is made, thus ensuring the customer will leave with the perfect fit.
BASICS OF CHOOSING THE CORRECT FOUNDATION
1…Know your skin type. Is your skin dry, oily or a combination?
Knowing if your skin is dry, oily or combination skin will be the determining factor in which type of foundation is best suited for you.
TYPES OF FOUNDATION
Liquid (or Cream) Foundation
Liquid foundation is a basic term for foundations that come in liquid form. There are many specialized versions, including oil-free, oil-based, waterproof and even 24-hour. They can go from medium to full coverage, depending on how much you apply.
To build foundation, simply apply a layer and let it dry, then apply another layer on top of it over your problem area.
Cream foundations provide a bit heavier coverage and are formulated for normal to dry skin.
Oil-based Foundation Makeup
Oil-based foundations add moisture and tend to temporarily “plump up” skin, making them a great foundation choice for anyone with dry skin and for older women who want to minimize the appearance of fine lines and wrinkles.
Sheer Foundation
If you are seeking a foundation that glides on smoothly, giving skin the appearance of having no foundation on at all, sheer foundation is a great bet. The coverage is light, so it won’t give you what I call “cake face” if you apply too liberally. It tends to be buildable if you do want more coverage
Sheer foundation is made with silicones and works best on women with normal to dry skin, most Sheer foundation carries SPF protection.
Matte, or “Oil-free,” Foundation
Created for women with oily skin, matte (also marketed as “oil-free”) foundations are formulated with water and not oil. They tend to dry quickly, so you will want to blend it in with a sponge or your fingers as soon as you apply. And always use moisturizer.
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Marjorie Reid-Sharpe is a certified professional hairstylist, beauty consultant and specialist in all areas of the cosmetology industry with a focus on bridal styling , customized hair cut and treatments and makeup artistry. She operates the Ultimate Experience Hair And Cosmetic Centre, 54 Main Street, Ocho Rios and can be reached @3958841 for appointments.
